Craig
Ridley

With over 20 years of experience in the mortgage broking industry, Craig Ridley brings deep insight and unwavering enthusiasm to his role as Director of Lending Advisory at The Practice.

As a seasoned mortgage broker, Craig thrives on helping clients navigate the complexities of lending, whether they’re buying their first home, refinancing to a better rate, consolidating debt, or growing their property portfolio. What sets Craig apart is his ability to align lending strategy with broader financial objectives, ensuring that every loan supports the client’s long-term goals.

Craig works closely with the firm’s Accountants and Wealth Advisers to provide truly integrated advice, helping clients make smart borrowing decisions that complement their insurance, superannuation, tax, and investment strategies.

Under Craig’s leadership, the Lending Advisory team delivers independent, market-best solutions designed to reduce stress and maximise outcomes. His focus is always on creating clarity, saving clients money, and helping them feel confident in their financial direction.

When he’s not guiding clients toward better lending outcomes, Craig is either chasing a goal in the forward pocket or chasing after his two young kids, both with equal energy and good humour.